I am so tired of being passed over on rebates and special deals because I am “already a customer”. Cell phone carriers and cable TV companies are notorious for it, as only the NEW subscribers get the free phones or lower monthly rates. I been using the service for years but I get nothing except higher rates and older equipment for my loyalty. Kodak is now doing the same things with their rebate program on new equipment. If I buy a NEW scanner, I get a huge (25-30%) rebate on the multi year maintenance plan. But if I bought that same i750 scanner last month before the plan, I pay 30% more and will pay it again when (and IF) I renewed it.
Why am I penalized for not buying at the right time? Kodak can obviously afford to sell the maintenance at the lower price and still make money, so essentially I am getting price gouged!
I understand the marketing ploy to gain new customers, but do something for the loyal ones who keep you in business as there will be someone else offering me an incentive or rebate on my maintenance to switch as I will be a NEW customer to them!
Tags: Gary, maintenance, Service Contracts
I’m looking forward to getting more information about this topic, don’t worry about negative opinions.